The Key To Selling Your Home - Pricing It Right

This year’s housing market is shaping up to be very different from last year’s. In the past just about any home on the market was likely to get multiple offers regardless of the price point, but this year it is only the homes that are priced correctly that get attention from buyers.

Putting a home on the market is the first way that real estate agents generate buzz and begin down the path of selling your home. It is important to make a great first impression because the longer a home has been on the market the less attention it usually gets from buyers. If a home is not priced correctly then buyers and their agents will think that it is not a good fit and will continue to search elsewhere. By pricing the home correctly right out of the gate sellers are able to capitalize on all of the buzz a new listing generates. 

What does pricing a home correctly mean? Pricing a home is the practice of calculating what the home could sell for based on recent sales in the area, the condition of the home, and current market conditions. If a home is priced too low then it means that the sellers are leaving money on the table and potentially causing buyers to wonder if there is something wrong with the home. If a home is priced too high then buyers will think it is out of their price range. Typically this causes the home to stay on the market longer and could require a price drop. 

Pricing a home is one of the most important parts of a real estate transaction, and this is why you need to work with an experienced real estate professional in order to generate a correct home valuation. Their experience and expertise allows them to evaluate all of the elements that go into pricing a home and come up with the price that allows sellers to sell their home for the most money possible and as quickly as possible. Our team has years of experience in the North Central Florida market and would love to have a conversation with you about what your home could be worth, so give us a call today if you are thinking about selling!

For more information about the importance of pricing your home correctly in today’s market, take a look at this article from Keeping Current Matters.