Published January 3, 2025

Why More Homeowners Are Turning to Real Estate Agents

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Written by Whitney Perkins

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The real estate market is constantly changing, and a clear trend has emerged: more sellers are opting to work with real estate agents. Data shows that only 6% of homeowners now sell without an agent—a historic low. Why is this shift happening? Let’s explore the reasons behind the growing reliance on real estate professionals.

Why Selling Without an Agent Is Challenging

At first glance, selling your home independently might seem like a great way to save money on commissions. However, many homeowners quickly find the process to be far more complicated than anticipated. Here are the top hurdles they face:

1. Pricing the Home Accurately

Setting the right price is crucial, yet it’s also one of the hardest tasks. Without an agent’s market knowledge and pricing expertise, many homeowners overprice their property and scare off buyers—or underprice it and lose out on potential profit. Agents use data-driven strategies to ensure homes are priced competitively and attract serious interest.

2. Finding Buyers Quickly

Selling a home fast requires effective marketing and a strong network. Most FSBO (For Sale By Owner) sellers lack the tools and connections that agents bring to the table, leading to longer listing times and mounting frustration. Agents leverage their resources to reach a broader audience and generate interest more quickly.

3. Navigating Legal Paperwork

The paperwork involved in selling a home can be overwhelming, and even small errors can have significant legal consequences. Real estate agents are familiar with the documents required and ensure everything is completed accurately to protect their clients.

4. Preparing the Home for Sale

Knowing which repairs and improvements are worth the effort can be tricky. Without guidance, homeowners often spend money on upgrades that don’t add value or fail to present their home in the best light. Agents provide valuable advice on what changes will attract buyers and yield a return on investment.

5. Balancing Time Commitments

Selling a home is time-intensive. From staging and marketing to managing showings and negotiations, the process requires significant effort. Most homeowners simply don’t have the bandwidth to handle these tasks effectively while juggling their daily responsibilities.

What Real Estate Agents Bring to the Table

Partnering with a professional real estate agent can simplify the process and provide numerous benefits. Here’s what agents offer:

  • Strategic Pricing Expertise: Agents conduct in-depth market analyses to price homes appropriately and attract serious buyers.

  • Comprehensive Marketing: From professional photography to online exposure and open houses, agents know how to showcase homes effectively.

  • Skilled Negotiation: Agents act as advocates, ensuring sellers secure the best possible deal while reducing the stress of back-and-forth discussions.

  • Time Efficiency: By managing the details, agents save sellers time and reduce the complexity of the process.

  • Legal Support: Agents ensure all paperwork is completed properly, reducing the risk of costly mistakes or delays.

If you’re considering selling your home, give our team a call today! We would love to schedule a free consultation to discuss the current value of your home as well as the strategies our team can employ to get you top dollar in today's market.

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